Hadas Grossman Ella

Harel Insurance and Finance Group
From Using AI to Being AI-First: Designing Systems, Not Feature
Hadas Grossman Ella

Abstract

While many organizations today are integrating AI capabilities into existing products and processes, a true transition to an “AI-First” organization requires a deeper shift than simply adopting models or adding smart features.

In this session, we will examine the gap between point-solution AI usage and the design of systems built on AI from the ground up. The lecture will focus on the technical aspects of the transition to AI-First: data architecture, integration into core systems, production considerations, governance, and the engineering choices that allow AI to operate at an enterprise scale over time. We will also discuss common trade-offs, real-world limitations from the field, and how to avoid solutions that never move beyond the “demo” stage.

Bio

Deputy CEO, Head of AI – Harel Insurance and Finance Group.
Hadas brings over 30 years of extensive experience in senior management roles across the fields of technology, data, digital, and innovation.

Agenda

08:45

Reception & gathering

09:30

Opening remarks by WiDS TLV ambassadors

09:45

Keynote session: Prof. Michal Rosen Zvi

10:15

Keynote session: Hadas Grossmon Ella

10:45

Poster pitches

10:55

Break

11:10

Lightning talks session

12:45

Lunch & poster session

13:30

Roundtable session & poster session

14:20

Roundtable closing

14:30

Talk by Hila Paz

14:50

Talk by Dr. Moran Mizrahi

15:15

Closing remarks

15:30

End